The Challenge We Faced

Multi Group Automotive faced the challenge of differentiating itself in a highly competitive automotive market with diverse service offerings. The company struggled with low organic search visibility and a website that was not user-friendly. RankRunners’ tasks included a full website overhaul and the implementation of a robust SEO strategy to enhance Multi Group Automotive's online presence and drive more organic traffic to the site.

The Strategy We Appliedc

Website Overhaul:

RankRunners began by completely redesigning Multi Group Automotive's website. The original website was outdated and lacked a modern user interface. We transitioned the site to a more responsive and visually appealing platform, enhancing user experience with streamlined navigation and faster load times. These changes ensured that the website was optimized for both desktop and mobile users, improving overall site performance.

Comprehensive SEO Campaign:

RankRunners launched an extensive SEO campaign focused on optimizing Multi Group Automotive’s presence for key search terms such as “auto repair,” “car sales,” and “vehicle maintenance.” We implemented on-page SEO techniques, including keyword optimization, meta tag adjustments, and high-quality content creation. Off-page SEO efforts, such as link-building and social media integration, were also employed to boost the site’s domain authority and search engine rankings.

Regular Progress Reviews:

RankRunners conducted regular monthly progress meetings to keep Multi Group Automotive informed about the ongoing effectiveness of our SEO strategies. These meetings included detailed analytical reports highlighting key performance metrics, areas for improvement, and future strategies. This transparency fostered a collaborative environment, enabling continuous optimization and adjustment of our strategies.

Referral Program:

To further benefit Multi Group Automotive, we introduced a referral program that rewarded them for referring new clients to RankRunners. This initiative not only helped Multi Group Automotive to offset their investment in our services but also contributed to the growth of RankRunners through word-of-mouth referrals.